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Inspirational Business Stories

Include These 2 Things in Every Case Study and Business Story

Bruce Mayhew | Posted 12.17.2014 | Business
Bruce Mayhew

People like things like crisis, conflict and tension... and they long for resolution/balance. If you can create suspense around a crisis, your audience will stay hooked to find out how it was resolved.

Janean Chun

What Happens When The Janitor Becomes The Boss? | Janean Chun | Posted 04.06.2012 | Small Business

Anthony Lee had some ideas for what he wanted to do when he got out of the Army in 1999. Being a janitor was not one of them. He planned to go to coll...

Janean Chun

Parents Start Kids Business After Losing Two Children | Janean Chun | Posted 03.15.2012 | Small Business

Tim and Jill Wymore endured what most parents could never imagine: Within less than two years, their two children, Hannah, 9 weeks old, and Austin, 13...