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Jeffrey Hollender

Futureproof Brand Secret? Uncomfortable Questions

Marc Stoiber | Posted 11.27.2012 | Business
Marc Stoiber

Today, consumers want brands that fulfill deeper emotional needs. Brands that are willing to be transparent and humble. Brands with sincere commitments to the environment, social equity and responsible governance. This is a far cry from consumer needs just a decade ago.

And the Survey Says: Sustainability Key to Future Business Success

Jeffrey Hollender | Posted 05.25.2011 | Business
Jeffrey Hollender

Being a genuine socially and environmentally responsible company will be the only way to compete and win in the 21st century.

Tapping a Million Green Brains

Marc Stoiber | Posted 05.25.2011 | Business
Marc Stoiber

Mass collaboration in business was, until quite recently, a concept treated with suspicion. Today, we're seeing an explosion of collaboration that unabashedly taps the creative reservoir of the masses.

New Toxics Legislation Isn't Hazardous to Corporate Health

Jeffrey Hollender | Posted 05.25.2011 | Green
Jeffrey Hollender

Whether the business community will go willingly remains to be seen, but the case for industry support for the Safe Chemicals Act of 2010 is extremely powerful.

Admiration Earned

Jeffrey Hollender | Posted 05.25.2011 | Business
Jeffrey Hollender

Fortune magazine released its annual list of the "World's Most Admired Companies" this week, and it's hard to say which is more incredible: some of the companies that made the list or those you won't find anywhere on it.

Missions That Matter

Jeffrey Hollender | Posted 05.25.2011 | Green
Jeffrey Hollender

In the book Bill Breen and I just finished, The Responsibility Revolution, we talk about "missions that matter" as a critical dimension of responsible and sustainable businesses.

The Responsibility Revolution

Jeffrey Hollender | Posted 05.25.2011 | Business
Jeffrey Hollender

As the headlines continue to chronicle new lows in business behavior, we have no choice but to rethink corporate responsibility. It's more critical th...

Chuck Maniscalco Takes Reins Of Seventh Generation

treehugger.com | Posted 05.25.2011 | Green

Seventh Generation Inc. co-founder and CEO Jeffrey Hollender, who started the green tissue giant in 1988, is transferring power to Chuck Maniscalco, a...

Greenwashing: How Bad Is It Really?

American Public Media | Posted 05.25.2011 | Green

The debate between Joel Makower of GreenBiz.com and Jeffrey Hollender of Seventh Generation on the magnitude of greenwashing has been fascinating, alt...

Talking With The President Of Seventh Generation

E. A. Hanks | Posted 11.17.2011 | Healthy Living
E. A. Hanks

"In our every deliberation, we must consider the impact of our decisions upon the next seven generations." Sound familiar? Chances are, you've read ...