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John Viera

Lego Thinking: Key to Futureproofing?

Marc Stoiber | Posted 06.12.2013 | Impact
Marc Stoiber

The key to futureproofing is creating a brand that fulfills your customer's higher order needs. Things like meaning, authenticity, self-fulfillment an...

How to Fast Forward Radical Innovation -- Quickly

Marc Stoiber | Posted 05.19.2012 | Business
Marc Stoiber

For has long embraced sustainability in its operations, consistently innovating greater and greater efficiencies -- the sort of initiatives John Viera, global director of sustainability and vehicle environmental matters, describes as 'blocking and tackling.'