iOS app Android app

Jonah Sachs

What Do Lady Gaga, Rihanna and a Story Expert Contribute to Branding You? (Part 3)

Maureen P. Price | Posted 10.21.2015 | Business
Maureen P. Price

Jonah Sachs recommends seeing members of your target audience as heroes in the making and the stars of your stories. This is where you need to inspire and empower rather than promote messages of inadequacy or "not having or being enough."

FunnyBizz Conference Brings Serious Fun to the World of Business

Steve Bhaerman | Posted 09.14.2016 | Business
Steve Bhaerman

David Nihill, an Irish-born funny person and entrepreneur has now hosted three such conferences, one in New York and two in San Francisco, and judging from the participant feedback, he may be on to something:

Non-profits and the Story Wars

Brady Josephson | Posted 01.16.2013 | Impact
Brady Josephson

Tell great stories or die. That may seem a bit harsh but there are some harsh indicators that the non-profit sector is under siege.