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Jonathan Newhouse

Condé Nast Exec: To Boost Mag Sales, We Must Dazzle, Inform, Inspire

The Independent | Jonathan Newhouse | Posted 05.25.2011 | Media

What is the answer? The same as it has always been. Make a great magazine. Dazzle your readers, inform them, inspire them and grip their imagination. ...

Boosting Magazine Sales? It's About the Covers!

Mark Pasetsky | Posted 05.25.2011 | Media
Mark Pasetsky

Many editors are sticking to the same-old, same-old approach when it comes to creating a monthly magazine cover.