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Kids Cereal Marketing

You'll Never Look At Cereal Boxes The Same Again

The Huffington Post | Emily Cohn | Posted 04.10.2014 | Business

The next time you stroll down the cereal aisle at a grocery store, blindfold your child. Because the characters on kids cereal boxes are literally sta...

Manufacturers Continue to Target Children With Sugary Cereal Ads

Bettina Elias Siegel | Posted 08.25.2012 | Home
Bettina Elias Siegel

There's clearly a market of parents out there looking for companies to support them in their efforts to feed their children well -- and a growing resentment among these consumers toward companies that prey on their children with aggressive junk food marketing.