Topps, the U.S. market leader for collectable trading cards, recently allied with the Indian Premier League -- which has a brand value of over $4 billion -- to produce trading cards for the sport of cricket.
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When I watch the Indian Premier League tournament now, I do so with both fascination and repugnance. It's a symbol of capitalism gone horrifically wrong.
The CEO of the UK-India Business Council discusses her thoughts on the way the British do business in India, compared with their American counterparts.
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