The rapid rise of smart phones helps create new sources of true consumer value that financial services innovators around the world are starting to unlock. These "second-generation" digital service innovations have the potential to meaningfully improve people's financial lives.
Could the future bring banks developing their own type of "social reputation credit score"? Perhaps, but only if it's proven to be a profitable method. That's where Lenddo could serve as a market test, free of charge to the banks.