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Leo Burnett

(VIDEO) Brands Need to Lead From a Simple Human Insight: Leo Burnett's Hassan

Andy Plesser | Posted 10.16.2016 | Media
Andy Plesser

Brands today are clamoring for campaigns with viral potential, but it's easier asked for than done from an agency perspective. "It takes a true hum...

Cannes 2015 #Shingerview: Mark Tutssel, Leo Burnett

David Shing | Posted 07.13.2016 | Media
David Shing

This past June at the Cannes Lions Festival of Creativity, I spent some time with Mark Tutssel, Global Chief Creative Officer of Leo Burnett, who is responsible for setting the creative vision for the network's 95 global offices.

Cannes 2015 #Shingerview: Susan Credle

David Shing | Posted 07.06.2016 | Media
David Shing

Watch as Susan as I discuss what inspires her, the AOL and Leo Burnett content marketing partnership, women in advertising, and the best piece of career advice she's been given.

(VIDEO) Leo Burnett, HuffPo Get Close To Win At Content: Renshaw

Andy Plesser | Posted 06.10.2015 | Media
Andy Plesser

AUSTIN -- Last October, ad agency Leo Burnett and online publisher Huffington Post announced they would be partnering to help create content for bra...

The Creator Of The Pillsbury Doughboy Has Died

The Huffington Post | Jade Walker | Posted 04.03.2015 | Business

Fifty years ago, Rudolph R. Perz, the creative director of the Leo Burnett ad agency in Chicago, was under pressure to come up with a lovable new masc...

Michael Wood: Over Deliver in Your Current Job Before Thinking for Next

Jonha Revesencio | Posted 05.26.2015 | Business
Jonha Revesencio

After spending a year in the cost account department of Unilever, Michael Wood realized that the course of his professional career was meant to lead somewhere else.

Suresh Ramaswamy: Understand Your Business Better Than Anyone Else

Jonha Revesencio | Posted 04.26.2015 | Business
Jonha Revesencio

As part of today's #CareerAdvice series, we'll hear from someone whom I had the great privilege to work when I was with Leo Burnett Singapore. He leads the digital - social and mobile initiatives for the agency in the Asian region.

Co-ops for Creative Diversity

Mark Renshaw | Posted 01.19.2015 | Business
Mark Renshaw

Competitors, who may not appear as such today, could be partners of tomorrow. The industry needs to step up to the challenge of new ways of working and realize its unique strengths and capabilities, while recognizing those of possible partners.

HuffPost Live And Leo Burnett Team Up For SXSW Video Series

HuffPost Live | Posted 03.04.2014 | HuffPost Live 321

You've never seen SXSW quite like this. HuffPost Live and global ad agency Leo Burnett are teaming up for #SXLB @HuffPostLive, a video series that ...

15 Interesting Findings On The State Of Relationships Today

Posted 03.11.2014 | Divorce

The state of relationships is constantly changing, thanks to social media, online dating, and the growth of a "hook-up culture." But fear not, the ...

A Cure With Some Magic and Jordan

Kevin Swan | Posted 05.01.2013 | Impact
Kevin Swan

It had only been a couple of months since I had been diagnosed with ALS, but I was constantly reminded of how few people have actually ever heard of the disease. To say this was frustrating is the PG version of my feelings toward the issue. This sparked the creation of A Life Story Foundation.

Facebook Wants You To Talk To Ads

The Huffington Post | Amy Lee | Posted 08.24.2011 | Technology

Facebook doesn't just want you to look at its ads, it wants you to talk to them. According to AdAge, the social network is launching a new ad unit...

Will Positive Upfront Prospects Depress Network Investments in Innovation?

Jack Myers | Posted 05.25.2011 | Business
Jack Myers

"Media companies have traditionally not been viewed as marketing partners by advertisers or their agencies. Rather they have been perceived as commodi...

The Early Ferris Bueller: Remembering John Hughes' Years in Advertising

Robert Nolan | Posted 05.25.2011 | Entertainment
Robert Nolan

John never looked down his nose at the Leo Burnett job. He took on every assignment with gusto and an off-kilter sense of humor. He was tireless and prolific -- a committed workaholic.

GM Unhappy With New Buick Ads: Report (VIDEO, POLL)

Posted 05.25.2011 | Business

What image should the bailed-out General Motors project to the world? AutoBlog passes along a report from Automotive News (subscription required) th...