The greenest technology in the world will help no one if it cannot be marketed. In addition to government assistance, the private sector must rely heavily on itself to create and market the latest in the green space.
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The future of a truly sustainable industry will live or die on its ability to take raw inputs that are naturally clean and use them to form the same end products that we're already used to.
To make ethanol, you want to make vinegar first, according to ZeaChem.
The biofuel start-up, which has moved from Colorado to Silicon Valley, says it...
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