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Gaming & Gambling in Today's Smartphone Drenched World

Lee Traupel | Posted 04.24.2015 | Weird News
Lee Traupel

Mobile is taking an increasing bite out of our lives - there is no longer any place safe zone from someone next to you texting, gaming, surfing or w...

Is Weed Going to Be the Next Billion Dollar Buffed Vertical?

Lee Traupel | Posted 04.23.2015 | San Francisco
Lee Traupel

San Francisco's cultural legacy of identifying a need and then fulfilling it with a service is anchored by another Yahoo like web site, with a listing of San Francisco Cannabis Clubs. And, if you don't think there is a local or national market, check out their advertising rates.

Password Breaches: Why Legislation is the Way Forward

Joe Ross | Posted 04.22.2015 | Technology
Joe Ross

While there are no laws forcing businesses to notify customers of a password breach yet, there is an ethical responsibility that exists for companies to notify their customers in a timely manner when a breach occurs.

Travel Insurance is Now a Prerequisite for a Worry Free Vacation

Lee Traupel | Posted 04.22.2015 | Travel
Lee Traupel

Travel insurance exists to protect you from the slings and arrows of modern travel: lost or stolen luggage, medical issues on the road, unforeseen mishaps of just about any kind -- it can take the sting out of potentially serious issues that can ruin a trip or your financial position.

The Evolution of the Modern Point of Sale System

Lee Traupel | Posted 04.23.2015 | Technology
Lee Traupel

Every business today is dealing with a world that constantly forces a business to think and act "smarter" in order stay abreast of competition and differentiate products and services.

Is the Rise in E-Cigarette Use by Teens a Positive Thing?

Lee Traupel | Posted 04.22.2015 | Healthy Living
Lee Traupel

In this brave new world of everything technology enabled we now have electronic devices that deliver a nicotine-laced fluid, which as/when vaporized...

Reputation Managment Is a Necessity for on the Go Brands

Lee Traupel | Posted 04.22.2015 | Small Business
Lee Traupel

Today, savvy brands embrace online reputation management or risk losing revenue and brand cachet. Many marketing execs and small business owners don't grasp how important online reputation management is to their business.

Boomer Lifestyle Tools and Products for the Post Woodstock Generation

Lee Traupel | Posted 04.17.2015 | Fifty
Lee Traupel

Woodstock it was a mess and don't let anyone tell you different. It was hot, cold, dirty, muddy, and smelly and most of the time you couldn't even hear the music. But, epic nevertheless.

Is Siri Really Going to Replace Your Insurance Agent?

Lee Traupel | Posted 04.17.2015 | Money
Lee Traupel

The business model was predicated upon a small business owner (an "agent") who was active in the community, built relationships up over time and knew most of their customers on a first name basis.

Why Mobile Apps are the New Coin of the Realm for Busy Brands

Lee Traupel | Posted 04.15.2015 | Technology
Lee Traupel

Mobile phone saturation has arrived, regardless of the county, culture or demographics. They are embedded in our lives and an integral part of any marketer's digital reach and strategy.

How You Can Master Social Selling to Get in Front of Any Customer

Sajeel Qureshi | Posted 04.13.2015 | Business
Sajeel Qureshi

If you run a small-business or a small marketing team you can't market like McDonalds or probably even your largest competitor. So why bother trying?

What to Do When You Are Growing Your Core Fast, But Not Fast Enough

Rajesh Setty | Posted 04.13.2015 | Business
Rajesh Setty

With over 350M subscribers and growing fast, it would be hard to question LinkedIn's growth. When you compare this number to any of the LinkedIn's traditional competitors, they are doing just fine.

How the Cloud Is Reshaping Business Communications

Lee Traupel | Posted 04.12.2015 | Business
Lee Traupel

Big enterprise level companies discovered the "cloud" five to seven years ago for lowering costs, reducing head count and enabling virtual teams to work together more cohesively in and outside the company.

Modern Tools and Vendors Reshaping the Canadian Citizenship Process

Lee Traupel | Posted 04.09.2015 | Small Business
Lee Traupel

Canada has for centuries been known as a county that believes in and supports immigration as a contributor to the core DNA of the country! Each ye...

Transformative Trends Reshaping the Insurance Industry

Lee Traupel | Posted 04.09.2015 | Business
Lee Traupel

The insurance industry is moving into a digital era, with analytics, mobile, the social cloud and privacy issues moving front and center in terms of how they engage with "mobile in hand consumers."

IZEA: The Art of 'Content Marketing'

Richard Finger | Posted 04.08.2015 | Business
Richard Finger

This company matches their vetted proprietary database of freelance writers, photographers and other content creators with businesses who are, for example, marketing products or expanding brand awareness.

The Tech Assault on Traditional Real Estate Is Gaining Minimal Traction With Consumers and Related Fees

Lee Traupel | Posted 04.05.2015 | Small Business
Lee Traupel

During the last 10 plus years the Internet has permeated the bedrock of the U.S. economy. And, the smartphone is accelerating the digital economy in ways that are hard to predict.

3 Reasons Why Marketing Technologists Are Your Next Hire

Sajeel Qureshi | Posted 04.03.2015 | Small Business
Sajeel Qureshi

Marketing is becoming more tech-savvy than the IT department. According to CIO Magazine CMOs are going to spend more than CIOs on technology, software and services.

How LinkedIn is Creating the HR Organization of The Future

Jacob Morgan | Posted 04.03.2015 | Business
Jacob Morgan

In this week's episode of The Future of Work podcast I talk with Pat Wadors, Senior Vice President of Global Talent Organization at LinkedIn. Pat runs all of talent and Human Resources (HR), and she is pretty much responsible for all of the cool things that you keep hearing about LinkedIn.

4 Easy Ways to Figure Out Which Company You Want to Work For

Joshua Siva | Posted 04.01.2015 | College
Joshua Siva

Whether your requirements are the right work-life balance, salary, or company culture, what may be the perfect match for one person, may in fact be a complete bust for you.

Cultivating Brand Romance in Today's Always-on, Distracted World

Lee Traupel | Posted 04.01.2015 | Small Business
Lee Traupel

All start-ups and brands in need have the same marketing challenge. Cost-effectively finding, keeping and motivating customers to support your business, in a world where distraction rules and attention spans are just seconds.

The Datelob

Jamie Silverman | Posted 03.30.2015 | Style
Jamie Silverman

In advertising, there's something called an ADLOB. It stands for "Ad Like Object" and it's called for when we need to present something to a client that's a simulacrum of an ad without being a full on ad itself. In dating, I've discovered the need for -- and therefore invented -- a similar term, a Datelob.

What Businesses Need to Know About Direct Marketing

Ira Kalb | Posted 03.30.2015 | Business
Ira Kalb

Many marketers seem lost, and one of the reasons is that they have not learned how these new tools fit into the marketing strategy hierarchy. Those that have achieved considerable success have recognized that the Internet and its "offspring" are really forms of Direct Marketing. Why?

Give 3 Reasons Why Your Business Is On Social Media

Michele Lawson | Posted 03.27.2015 | Business
Michele Lawson

Social media is a stepping stone in the sales funnel cycle. Your business has zero control over any of the social media platforms. You are at their mercy (and the mercy of the ever present algorithm) and there is not much you can do about that.

Wisdom and Mindfulness

Manijeh Motaghy | Posted 03.24.2015 | Business
Manijeh Motaghy

2500 participants attended the grand Wisdom 2.0 Conference in San Francisco last weekend. It was invigorating. Attendees came from all over the world and all over the US, curious to find out what was new in the world of Mindfulness and wisdom.