This year people will spend more time on digital media than watching TV. TIME TO FREAK OUT!!!! You could loose your sh*t, or you could do the smart thing and cash in on the fear by becoming a social media expert.
A joint annual report by MarketingProfs and the Content Marketing Institute uncovered some valuable insights into how business-to-business (B2B) marketers are adapting and using content marketing strategies on social media to support their brand.
While it may well be important to have the top 100 influencers on any particular topic following you on Twitter or Facebook, it is not essential. You can make up for it by attracting, retaining, and activating everyone else.
So should you go or will that make you look like the emotionally stunted "helicopter parent"? Or if you are the employee, should you ask your parents or will that make you look like you need to grow up?
Job seekers are not powerless victims of an economy that has volatile fits and starts. The reality is that strategic, optimistic and tenacious full-time job seekers do find jobs. The more lackadaisical, defeated, angry, once-in-a-while job seekers do not.
Job-hunting, on the other hand, while scary and intimidating should be exciting: play your cards right AKA create a strategy and you'll end up with a job that you love, a job that makes your friends on Facebook seethe with jealousy, as you brag about how blessed you are.
Everyday there are thousands of marketers competing for my time. I am consuming data and information at an alarming rate both online and off. When I am at my computer, on average I am switching tabs or functions more than twice every 60 seconds.
So consider actually connecting with your network, and perhaps weeding out those contacts who are no more than numbers on your contact list. And consider deleting contacts who don't share your desire to have a strong, helpful network.
With each passing year, digital literacy solidifies its position as the currency of success. It's not just the continued decline of American manufacturing jobs, and what we already know about the upward trend toward the future of STEM jobs.
There's so many talented people on LinkedIn, who don't seem to recognize themselves. And because they don't recognize their abilities, they disdain their achievements as marginal, at best, and so they can neither value them, nor promote them.
If I can make a positive difference in the world, my life is better. I admit that's selfish, but I think it's a good kind of selfish. I want to help people get to health, and in doing so, I help myself to a feeling a fulfillment. Everybody wins.
My penchant for the potential of social media compelled me to click on Robert Shrimsley's article on LinkedIn opening up to those as young as thirteen -- a plan he brands "utterly and miserably aberrant." I struggle to agree.