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Magazine Cover Ads

Magazines Exploring Creative Ways For Cover Advertising

New York Times | STUART ELLIOTT | Posted 05.25.2011 | Media

For instance, the cover of the September issue of a Hearst magazine, House Beautiful, will include a pouch containing a chart that readers can pull ou...

Scholastic Magazine Latest To Feature Cover Ad

New York Times | Stuart Elliott | Posted 05.25.2011 | Media

AS tough times send some publishers running for cover, marketers are running advertisements on the covers of some publications. The April issue of Sc...