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Your email newsletter templates are meticulously crafted, down to the last color and font, for maximum visual appeal. As for what happens between "send" and "receipt" is a technical detail -- something that happens automagically in a swift, direct line from you to your recipients... right?
As an internet entrepreneur, the question I'm asked most often is this: "How are you going to make money?" I tell them the plan isn't to charge for our service, and what happens next never fails.