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Mark Coker

10 Trends Driving The Future Of Authorship

Mark Coker | Posted 08.08.2016 | Books
Mark Coker

For writers, the future of book publishing offers opportunity and peril. Here are 10 trends shaping the future for authors.

Amazon Solves Book Marketing Challenge (Satire)

Mark Coker | Posted 04.01.2016 | Books
Mark Coker

Amazon today announced Kindle Power Bucks, a powerful new ebook marketing program for indie authors. Kindle Power Bucks solves an age-old problem fac...

End the Cuban Book Embargo

Mark Coker | Posted 03.11.2016 | Books
Mark Coker

Imagine you're a Cuban publisher or self-published ebook author and you can't sell your book into the United States, the world's largest single book book market, and you can't work with American ebook distributors to reach the global market.

New Amazon Service Eliminates the Need for Authors (April Fools')

Mark Coker | Posted 06.01.2015 | Books
Mark Coker

The publishing industry is reeling today after news broke this morning about Kindle Author, Amazon's new service that automatically generates high-quality fiction using complex software algorithms. It's like Build-A-Bear for ebooks.

2015 Book Publishing Industry Predictions: Slow Growth Presents Challenges and Opportunities for Authors

Mark Coker | Posted 03.07.2015 | Books
Mark Coker

Before I speculate about what 2015 holds for authors, publishers and readers, let's reflect for a moment about how self publishing has transformed the book publishing landscape.

The Amazon Hachette Dispute Comes to a Pyrrhic End

Mark Coker | Posted 01.17.2015 | Books
Mark Coker

Amazon and Hachette announced a settlement last week in their long festering contractual dispute. The publishing industry breathed a collective sigh of relief. But is it really over?

Is Kindle Unlimited Bad for Authors?

Mark Coker | Posted 09.22.2014 | Books
Mark Coker

Amazon is asking authors to roll the dice and play a game of craps. A few lucky players will win big but the broader community of authors will lose. The odds are controlled by Amazon, opaque and ever-shifting.

Goliath vs. Goliath: Why the Amazon-Hachette Debate Is Really a War Between Traditional and Self-Publishing

Brooke Warner | Posted 08.11.2014 | Books
Brooke Warner

I can't imagine that this divide will never be reconciled, and it's why we can anticipate that the separation between self-publishing and the industry will only get wider and wider.

The Indie Author Manifesto

Mark Coker | Posted 06.25.2014 | Books
Mark Coker

Over the last few years, book publishing has witnessed a dramatic change in attitudes regarding self publishing. Much credit goes to indie ebook authors and the readers that have embraced them.

10 Reasons Self Published Authors Will Capture 50 Percent of the Ebook Market by 2020

Mark Coker | Posted 05.07.2014 | Books
Mark Coker

The 10 trends above underlie my prediction that indie ebook authors will capture at least 50 percent of the U.S. ebook market in next seven years. Go ahead, call me crazy or delusional. I don't mind.

Should We Worry About the Big 6?

Frederic Colier | Posted 08.24.2013 | Books
Frederic Colier

Should we worry about the survival of the six main publishing houses? This question has been occupying lots of minds, given the massive change in technology and arrival of new players.

New Smashwords Research Helps Authors and Publishers Sell More Ebooks

Mark Coker | Posted 07.16.2013 | Books
Mark Coker

Don't let data-driven decision-making cause you to make stupid decisions. If the data shows (and it does) that shorter book titles might give you a slight sales advantage, don't change your title to two words if the absolute best and necessary title is seven words.

21 Book Publishing Predictions for 2013: Indie Ebook Authors Take Charge

Mark Coker | Posted 02.22.2013 | Books
Mark Coker

It's that time of year when book people polish their crystal balls and make predictions for the year ahead. I bring you, my dear reader, my epic predictions for 2013.

The Battle Cry of the Romance Authors

Elise Sax | Posted 10.01.2012 | Books
Elise Sax

It was a battle cry. A declaration of war from authors to traditional publishers if they didn't get with the program and do what the authors want... more marketing, a bigger cut of the profits.

PayPal Takes Controversial Stance Against Sex

Andrew Shaffer | Posted 04.28.2012 | Books
Andrew Shaffer

On February 18, PayPal contacted Smashwords with an ultimatum: Remove the "edgy" erotica, or face deactivation of their PayPal account. Since PayPal is integrated into the Smashwords website, Smashwords had no choice but to comply.

Would You Read An eBook In Installments? The Founder Of Smashwords Wants To Know (POLL)

Mark Coker | Posted 05.25.2011 | Books
Mark Coker

I wonder what Charles Dickens would think of serialized ebooks. The topic has been on my mind recently as I re-evaluate the policy regarding serial ebooks at Smashwords.

Book Publishing 10 Years From Now: Smashwords Founder Mark Coker's Predictions | Jeff Rivera | Posted 05.25.2011 | Books

Today, we had the opportunity to ask Mark Coker of Smashwords what his predictions are for the year 2020....