For the export to be successful we should obtain a realistic response to the questions that will help us to assess the real situation of the company and whether if the company has a real export potential and capacity.
You would be surprised at the number of CMOs who work at growing, dynamic concerns in absence of any marketing plan. Some blame it on lack of time; others simply prefer to "wing it." In what camp do you reside?
In my work launching new businesses (or fixing businesses that have plateaued), one place I see entrepreneurs in every industry get stuck, frustrated, or misguided, is in attempting to apply old models to new business.
Without a specific strategy and action plan behind your social media activities, your time and efforts will be a waste. So, let's take the upside down triangle model of social media and direct all of your efforts into a schedule that will help you know exactly what you are doing and why.