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Marketing Small Business

2 Ways to Gauge Whether Your Ads Are Working

Kristan Braziel | Posted 12.14.2014 | Small Business
Kristan Braziel

You've invested a healthy chunk of change into an advertising schedule, you're running gorgeous ads, and you just KNOW they're going to work. Good fo...

The Marketing Director Is THE hope of Small Business

John Fox | Posted 08.24.2012 | Small Business
John Fox

Marketing Directors are the literal connecting point between company and customer, linking message and promise to need. With proper care and feeding, the marketing director's value to their small business is unmatched.

Why My Band Is Good for My Business

Robert Levin | Posted 08.05.2012 | Small Business
Robert Levin

Since the gig, about two dozen clients have been asking when we are playing next, because they want to come. Sounds like good business to me.