It's not that surprising to see some survey data showing that people don't like "feeling pressured" to give while buying other items. What is interesting, however, are some of the reasons why people don't like to give at the till and what companies can do to increase the likelihood of donation and overall experience when giving.
Since the Affordable Care Act (ACA) was signed into law, more than 15 million Americans have received some type of health coverage. This open enrollment period alone has seen almost 7 million new sign-ups. Still, there are many more to reach, especially in the Latino community, where one in four remains uninsured.
You may qualify for a tax credit to help offset the cost of health insurance. That credit is generally paid directly to your health insurance company. You, then, only pay the part of the premium that the credit doesn't cover. But, getting that credit requires you to file a tax return to reconcile your payments and actual credit due. Sound confusing?