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(VIDEO) Making Content Marketing Accountable To Drive Business, MediaCom's Sean Black Explains

Andy Plesser | Posted 06.16.2014 | Business
Andy Plesser

Content marketing has always been a part of advertising, but the big difference is that content is finally accountable, says Sean Black, Managing Par...

Cannes Lions 2013 Shingerview With Sasha Savic CEO Mediacom USA

David Shing | Posted 09.08.2013 | Business
David Shing

How then does the CEO of a media agency not only embrace, but execute that philosophy? Because if there is one thing happening in the world of creativity and technology, it's that everything is getting more congested, more complicated.

SXSW Shingerview: Jeff Hinz, Managing Partner, U.S. Digital Director at MediaCom

David Shing | Posted 05.12.2013 | Business
David Shing

SXSW has grown so much over the years; it's easy to forget that there are people who have been there since the beginning.