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Microsoft Aquantive

Microsoft's $6.3 Billion Loss Shows How Brutal The Online Ad World Has Become

Reuters | Alistair Barr and Poornima Gupta | Posted 09.07.2012 | Technology

By Alistair Barr and Poornima Gupta SAN FRANCISCO (Reuters) - Microsoft Corp shelled out a record $6.3 billion for aQuantive in 2007 at...

Microsoft's Soured Bet On Online Ads Costs It $6.2 Billion

AP | By MICHAEL LIEDTKE | Posted 09.02.2012 | Technology

SAN FRANCISCO -- Microsoft is absorbing a $6.2 billion charge to reflect that one of the biggest deals in its 37-year history turned out to be a dud. ...