How do you properly buy a Valentine's Day gift for a Millennial boyfriend? Creatively, using your outside-of-the-box thinking cap and taking some advice from guru's in the Millennial men's commerce space.
Hook-up culture creates a strange binary: on the one hand, students are having casual sex. On the other hand, students are having no sex at all. With the exception of an occasional long-term relationship, there is virtually nothing in-between.