I mean, without linking, where would we be on the web? There would be no Google search, there would be no content discovery, and most importantly, there would be a horrible user experience.
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If mobile engagement is going to work, you have to move past the form of the tool to get into the nitty-gritty of its function and relevance to your business and your customer.
The Quick Response Code -- more commonly known as the QR Code -- is to put it simply, the Superman of bar codes.
With just a quick scan of your sm...
Raise your phones in the air if you're an avid texter.
According to comScore's study of 30,000 U.S. mobile users between November 2010 and February...
By 2014 the mobile Internet will overtake the static Internet. There is simply no slowing down -- companies must adapt swiftly to succeed or be forced into extinction.
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