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Mobile Strategy

Yahoo's Challenge: Mobile. Yahoo's Answer: China.

Julie Ask | Posted 12.03.2015 | Technology
Julie Ask

Yahoo's board met yesterday amidst disappointing financial results that have failed to live up to the expectations of its investors. Prevailing rumors suggest that the board under pressure from investors will vote to break apart the business and sell the pieces.

Responsive vs. Adaptive Design: Which Is Best for Publishers?

Garrett Goodman | Posted 01.10.2013 | Media
Garrett Goodman

Although the differences between responsive and adaptive design are nuanced for the non-developer, the distinctions are increasingly important as publishers see more and more traffic come from mobile devices.

5 Things Every Business Needs to Know to Have a Successful Mobile Strategy

Andreas Bernström | Posted 11.21.2012 | Small Business
Andreas Bernström

No matter what your business is, you need to make sure that your mobile strategy isn't relegated to a bullet point in your business plan. Now more than ever, it should be the centerpiece from which the rest of the plan is based.

Report: Your Mobile Strategy Stinks

The Huffington Post | Rieva Lesonsky | Posted 05.30.2012 | Small Business

Small businesses are starting to recognize the importance of mobile marketing and m-commerce, but they still have a long way to go. According to the W...