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Mobile, Live, Streaming: Countdown to the Near Future of Media

John Pavley | Posted 01.13.2013 | Technology
John Pavley

Humans are really bad at predicting the near future. Our minds have evolved to handle the immediate situation (fight or flight) as well as the long-term trends (winter is coming). Predicting how events will turn out in only a few months can leave us shell-shocked. But I'm going to take a big risk here a make a near term prediction: The mobilization of live streaming media is going to hit in the next six to 12 months, and hit big. By this I mean that consumers who are currently streaming recorded news and entertainment on their TVs and laptops are going to phase-shift to interactive streaming live news and entertainment on their phones and pads. The big live events of 2012 showed that interactive streaming -- sharing up as well as streaming down -- is about to become part of our national consciousness.