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The Story of Localized Marketing - Part II

Max Gladwell | Posted 07.07.2015 | Technology
Max Gladwell

Gretzky's well-known quote is one of the most abused business clichés, but that's because (a) business people love sports analogies and (b) it so perfectly captures the essence of vision.

The SoLoMo Manifesto: A New Era in Media and Marketing

Max Gladwell | Posted 03.24.2012 | Technology
Max Gladwell

Social. Local. Mobile. These are the sweeping trends in marketing today and for the foreseeable future.

10 Ways Geolocation Is Changing the World (PHOTOS)

Max Gladwell | Posted 05.25.2011 | Technology
Max Gladwell

Location technologies are transforming how we experience, navigate, and ultimately better our world. From the global to the local, here are 10 ways geolocation is a positive force for good.