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Naming Rights

Why Groups Should Stop Naming Buildings After Billionaire Donors | Pablo Eisenberg | Posted 03.13.2015 | Impact

Lincoln Center’s announcement last week that David Geffen had contributed $100 million to put his name on a concert hall put front and center how wi...

What's New on Mars: Triangle Monkey Butt

Jan Millsapps, Ph.D. | Posted 05.05.2014 | Science
Jan Millsapps, Ph.D.

The newest name-it-and-claim-it-in-space game, a Uwingu/Mars One partnership, invites the public to participate in naming the 500,000 unnamed craters on Mars. Five dollars gets you a small crater; the big bucks buy you more.

The Trouble With Naming Rights

John P. David | Posted 06.12.2013 | Miami
John P. David

We can prevent thousands of future public relations problems by implementing one simple rule: Never name something after a living person.

MAM Sells Out Miami

The Huffington Post | Amanda McCorquodale | Posted 12.02.2011 | Miami

Despite the current summit of contemporary artists and art collectors in Miami, the city did not make it onto the Atlantic's list of most artistic cit...

Citibank May Walk Out On Mets Stadium

Reuters | Posted 05.25.2011 | Business

Reuters) - Citigroup Inc is exploring the possibility of backing out of a nearly $400 million marketing deal with the New York Mets amid concerns over...