It's an honor to celebrate these women and countless others this month - the 28th annual Women's History month - who uncompromisingly pursued their passions and dreams, often in the face of criticism, stereotypes and stigma.
Nancy Brinker's determination to fulfill her promise to her dying sister to do something about breast cancer has changed the world. The passion, determination and persistence of women like Brinker have spawned new organizations, fought diseases, and led to the world being a better place for all.
We are standing at an extraordinary moment. For nearly 4,000 years of recorded history, cancer in all its forms was an implacable foe. Doctors, patients, and researchers won incremental victories, but for millennia, the word "cancer" was too dreadful to speak aloud.
No one wants to form a partnership with a celebrity who ends up in a line up or caught up in a host of other brand damning by association situations. So why is Lance Armstrong and Livestrong still a smart move for a plethora of potential partners?
This film urges us to look hard at what charities like Komen are really saying about breast cancer, those who have it and the companies trying to "pinkwash" themselves, insulating themselves from criticism.
Komen's controversy regarding the decision to pull money from Planned Parenthood was ill-advised, mistimed and strategically inept. The blame must be put at her doorstep as founder and chief executive officer.