Nbc Green

NBC's 'Behavior Placement': NBC Pushes Eco-Friendly Messages Through Shows

Wall Street Journal | By AMY CHOZICK | Posted 05.25.2011

Read More: NBC Universal, Nbc, Green Is Universal, Behavior Placement, NBC Green, Media News

The tactic--General Electric Co.'s NBC Universal calls it "behavior placement"--is designed to sway viewers to adopt actions they see modeled in their...

Read Whole Story

NBC Universal: Going Green Saved Us $2 Million

AP | Posted 05.25.2011

Read More: Green, Green Is Universal, NBC Green, Going Green, Green to Gold, Green News

NEW YORK — NBC Universal says it saved $2 million last year by going green. The media giant has been promoting environmentally friendly efforts...

Read Whole Story

Gore, Schwimmer Appear Tonight In "30 Rock" Parody Of NBC Greening

New York Post | Linda Stasi | Posted 05.25.2011

Read More: Green Is Universal, Green NBC, Al Gore, Al Gore 30 Rock, David Schwimmer, 30 Rock, NBC Green, David Schwimmer 30 Rock, Media News

'30 Rock," the funniest, smartest and best-written comedy on broadcast television, is getting even funnier tonight. If it's possible. Riffing on NBC'...

Read Whole Story