The success of the NFL derives in part from its mastery of the electronic media as the league is able to blanket that world at all times and places. There is no off-season for the NFL. On the rare occasion there can be drawbacks to this dominance. The last 72 hours is not what the media mavens at the NFL would call "a good run."
As we approach our nation's birthday, barbeque, swimming, and fireworks tend to dominate our thoughts. Hopefully we can make time for another thought, even if it's brief and in between hot dogs, about the men and women who helped make our country and how they weren't very different from us.
It goes beyond the dollars lost in endorsements to the broken families and friendships, and the derailed careers. The very integrity of our "heroes" and the games they play is sometimes called into question.
Why do organizations like the Patriots who proclaim their innocence then settle with those who regulate (or prosecute) them? "If you're really so innocent," the reasoning goes, "why not fight the charges?"
As expected, Tom Brady filed his appeal last week. The NFLPA made the letter public on Friday, making the main appeal points available for all to see. They make three points, one of which we are going to discuss.
The very rules set in place to protect the league, its teams and its owners came back to bite the Patriots, but don't expect Robert Kraft to lead the charge in the overturning of the Commissioner's complete authority in these matters.
Everyone has heard about the "Deflategate" situation ad nauseum. Punishment has been laid down, splitting the fans of the sport, Patriots fans vs. everyone else. In response to the fine levied to the Patriots, a fan started a "Go Fund Me" campaign to pay the team's $1 million bill.
As laughable as these sanctions are -- and they are laughable, considering even the NFL admits "DeflateGate" had no impact on the outcome of the AFC Championship game -- what's even more ridiculous is the clueless nature with which the NFL hands down these sanctions.
The Wells report said that Brady answered questions from investigators over the course of one day, however, he did not turn over personal information such as texts and emails, and that he was not totally forthcoming about the incident.
The Patriots are going to accept their punishments, and Brady is expected to appeal. But was it enough? Some of it was unprecedented, like the seven-figure fine. But the rest of it was not enough, and could have gone a lot further.
Take away Deflategate, and Tom Brady finds himself in the conversation for greatest quarterback of all time. Of course, if you take away the steroid controversy, Barry Bonds is your unquestioned home run king, and Alex Rodriguez would likely be on his way to catching him.
To restore its image, the Patriots need to be forthcoming with proof to support its case. Without it, doubts will linger, and their image will suffer - especially outside of their fan base.
There is a new road being paved from Park Avenue in New York to Foxboro, Massachusetts. It might be cheap asphalt or it might be everlasting cobblestone. Only one thing is for sure, New England Patriots quarterback Tom Brady is the foreman on the job.
Those of us in the deception detection community spotted Tom Brady's deceptive behavior early on -- he was leaking verbal and non-verbal tells throughout his press conference.
The obvious choice for this week's Most Impressive Democrat Of The Week is none other than America's new Attorney General, Loretta Lynch. Lynch was finally confirmed by the Senate in a 56-43 vote.
If not for its concessions in closing arguments, it's very probable that Hernandez would have walked free. In that sense, there are probably many people who may want to thank the defense.