Secrets of a May 'Nielsen Family'
Based on my experience, keeping a Nielsel diary is a well-meaning but imperfect measuring system that suggests advertisers may be rolling the dice when they pay for ads designed to reach a particular audience.
Based on my experience, keeping a Nielsel diary is a well-meaning but imperfect measuring system that suggests advertisers may be rolling the dice when they pay for ads designed to reach a particular audience.
Bethany McHugh | Posted 05.22.2012
It's astonishing that with all the technology available to us a more definitive method for measuring the popularity of TV shows hasn't been established.
Rory O'Connor | Posted 04.15.2012
Mark Zuckerberg may think that Facebook's recurrent privacy flaps haven't much affected the sometimes anti-social social network, but they represent a huge potential threat to what he has built.
Kalup Linzy | Posted 05.01.2012
In 2010, I met Maria Arena Bell in New York at a going away party hosted by Suzanne Geiss for Jeffrey Deitch, before he was to head west and take up h...
AP | By FRAZIER MOORE | Posted 02.22.2012
NEW YORK -- Viewers gave CBS the week's most-watched show along with 21 others in the top 30 ranking. Fox was represented only by its two editions of...
Posted 02.13.2012
Oprah issued a public apology on Monday for sending a controversial tweet on Sunday night. As the Grammys took many viewers over to CBS on Sunday, ...
Posted 12.27.2011
Fans of shows like "Glee," "Modern Family" and "The Good Wife" helped television broadcasters reach a new milestone, as a new Nielsen study revealed t...
AP | DAVID BAUDER | Posted 12.12.2011
NEW YORK — CBS' strength in scripted material made for another non-competitive week in television ratings. Increasingly, it appears ABC, Fox an...
AP | DON BABWIN | Posted 12.05.2011
CHICAGO — Arthur C. Nielsen Jr., whose family company has been the final word on whether television shows are hot or not for more than a half-ce...
AP | DAVID BAUDER | Posted 12.05.2011
NEW YORK — Two weeks into a new television season, CBS is continuing its domination. The network, which has won eight of the past nine TV seaso...
HuffingtonPost.com | Lucas Kavner | Posted 10.16.2011
When it aired on television from 2003 to 2006, "Arrested Development" was a ratings disaster. The beloved Fox comedy's second season averaged out at a...
Douglas Forbes | Posted 10.05.2011
Who can argue that cable TV teems with killer comedy? I mean, have you watched CNN, MSNBC or FOX News channels lately?
usatoday.com | Posted 08.29.2011
For the week of June 20, HBO's True Blood came back with a roar, tying a series high of 5.4 million viewers. Over on TNT, the second week Falling Skie...
Shelley Ross | Posted 08.28.2011
So You Think Lady Gaga Is the Only One "Gaming the Numbers?" This week, ABC News sent out an exciting press release on the growing success of GMA, c...
AP | Posted 07.03.2011
NEW YORK -- Despite the late hour in the East, President Obama's speech on Sunday announcing the death of Osama bin Laden had an audience of 56.5 mill...
Posted 05.25.2011
Although it was recently picked up for two additional episodes this season, NBC's "Community" might not receive the highest ratings. But star Joel McH...
Posted 05.25.2011
Rupert Murdoch called Glenn Beck a "terrific kickoff" for Fox News programs and denied that the network was "subsidizing" Beck's show due to decisions...
The Wrap | John Consoli | Posted 05.25.2011
ABC's "Grey's Anatomy" was the broadcast primetime show helped the most this TV season by a full week of DVR viewing of its original episodes. The sho...
Modiba | Posted 05.25.2011
Rapper Sam Adams' very existence challenges the relevance of, well, take your pick: record executives, publicists, music writers, every rapper with a dream and a day job and, umm, Myspace.
Reese Schonfeld | Posted 05.25.2011
In the October ratings, the Food Network had more viewers under 55 than any of the news networks, including Fox, which finished behind Food in every single advertising demographic category.
AP | DAVID BAUDER | Posted 05.25.2011
NEW YORK — Fourteen media companies said they are joining forces to fund new ways to track viewership of television programming throughout vario...
Financial Times | Posted 05.25.2011
Top US media companies and marketers have created a consortium to challenge the dominant force in TV audience measurement. Nielsen controls the mea...
R. B. Stuart | Posted 05.25.2011
The digital TV conversion is no less than a ploy in deregulation to screw you via remote control.
AP | DAVID BAUDER | Posted 05.25.2011
NEW YORK — Nielsen Media Research has conceded making an error and is performing a recount after the company's ratings on Tuesday initially indi...
New York Times | Brian Stelter | Posted 05.25.2011
In what one television executive called an unprecedented data delay, Nielsen Media Research failed to provide overnight TV ratings for four days this ...
Bob Sellers | Posted 05.29.2012