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Oldest Logos

The Morton Salt 'Umbrella Girl' Has A New Look

Posted 01.29.2014 | Chicago

Morton Salt's iconic "Umbrella Girl" got a few minor tune-ups for her 100th birthday this week. The Chicago-based company recently revealed a fres...

The Oldest Logos In America

24/7 Wall St. | Samuel Weigley, Alexander E. M. Hess and Paul Ausick | Posted 06.22.2013 | Business

From 24/7 Wall St.: Few things are more tied to a company’s identity than its logo. Who isn’t familiar with Nike’s swoosh or McDonald’s golden...