Mobile technologies are creating new ways for students to connect with their course materials, their classes and their colleagues, while also providing new ways to save money, while increasing access, productivity and flexibility.
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Buying directly from publishers is not a media value proposition. Buying the value of content, and the audience it attracts, is a media proposition.
According to the Online Publishers Association, there are 10 billion Web sites on the Internet and only 50 on which you can advertise your brand successfully.
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