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Columnists are the rock stars of the newspaper world. Suzette Martinez Standring is definitely a rock star. That is why her first book, The Art of Column Writing, has been such a major success for several years and the second, The Art of Opinion Writing, will be even bigger.
It's New York Times ombudsman Clark Hoyt's recent distinction between "straight news" and "personal opinion" that I think captures the reason that journalism is on the skids.