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Opportunity Cost

Understanding Opportunity Cost: How $200 Sneakers Could Cost You $75,000

Miranda Marquit | Posted 06.09.2016 | Business
Miranda Marquit

When we make spending choices, we rarely think beyond the moment. However, whenever we spend our money on something now, we are giving something up later. This is what's known as opportunity cost. Understanding opportunity cost is one of the keys to making better financial decisions.

Hard Lessons at the DMV

Ko Im | Posted 02.10.2014 | Healthy Living
Ko Im

I was trying to sell my car. I had a goal, an estimate and a walk-away point. After an hour-long drive to a buying company in wintry weather and a 30-...

Money Lessons From the Facebook Founder

Ike Ikokwu | Posted 10.08.2012 | Money
Ike Ikokwu

Why does a billionaire like Mark Zuckerberg need a mortgage on his home? Why doesn't he just pay it off with cash? Well that, my friends, is indeed the million dollar question. The answer though lies in the fact that Mark ascribes to my definition of being debt-free.

Have It All? Why We're Asking the Wrong Question

Barbara & Shannon Kelley | Posted 08.22.2012 | Women
Barbara & Shannon Kelley

This idea of having it all, the mantra so many of us assumed was our birthright, has led to a world of grief.