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3 Surprising Facts to Drive Home and Garden Digital Marketing

John Gagnon | Posted 03.11.2015 | Small Business
John Gagnon

As a retail category, home and garden is massive, and includes home improvement, furniture, decks, landscaping, lawn tools and the like. If you've ever thought about updating your kitchen, you already know this is an expensive retail category.

4 Reasons Your Business Should Consider AdWords Paid Search Marketing

Jonathan Long | Posted 02.20.2015 | Small Business
Jonathan Long

If you haven't given paid search a try yet or if you are on the fence still then take a minute to read through the follow four reasons that your business should start an AdWords campaign.

6 Fierce Football Plays for Winning at Paid Search Marketing

John Gagnon | Posted 02.03.2015 | Small Business
John Gagnon

Paid search advertising is growing every year, even as traditional advertising spend declines. Growth in paid search advertising demands special attention be given to the outrageous boom in mobile paid search advertising, too.

5 AdWords Tips to Improve Your Pay-Per-Click Advertising

Jonathan Long | Posted 07.06.2014 | Small Business
Jonathan Long

Many business owners give AdWords pay-per-click marketing a try and quickly throw their hands up in defeat as they deplete their budget quickly and ha...

Is Google Just Another Advertising Company? Maybe and Maybe Not

Eric K. Clemons | Posted 11.12.2011 | Technology
Eric K. Clemons

Let's see why search is not just another form of advertising, using a sequence of progressively more subtle examples.

Yahoo!, Microsoft and Google Continue Feeling Their Way Around the Room

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Search happens on a mountaintop; it's only scary when the companies living at that altitude climb down off the mountain to carouse in the streets of the Internet community swinging their clubs at each other, blindfolded.