To acknowledge imperfections, some of us have to confront our idealized image, a narcissistic view of the self that dictates we must be perfect. In this case, a mistake and the need to apologize, can be experienced as like a blemish that needs to be hidden.
It's starting to look like 2015 is going to be an even bigger year, and savvy search marketers are already starting to plan their strategies. If you want to stay ahead of the competition, keep your eyes peeled for these five changes likely to come with the new year
Some believe companies are great because of leadership. Others fervently think it's agile collaboration and innovation. Some say luck or serendipity play a larger role in this increasingly random, complex and connected world.