There is both an art and science to technology; something Steve Jobs understood well and instilled in all the Apple products created in his lifetime. There is also both an art and science to entrepreneurship, something to keep in mind as we begin the new year.
Women entrepreneurs are biologically hardwired to harness time, and tend to care about the communal impact they have on others. That's why we choose our tools wisely, such as the use of social media, which has already changed the world.
I believe that women are hardwired to see teamwork as byproduct of change. I also believe that women make a real effort to present their authentic selves when trying to balance work/life, humanity/technology, and Me/We.
Entrepreneurship today is rife with opportunities to create, communicate, and collaborate with people in different industries and venues. Thanks to social technology, ecosystems are being defined and refined on an almost daily basis.
It is important for women entrepreneurs in particular to be mindful of their integrity currency when carving a space for themselves online. Why? Because the reality is that a female entrepreneur is an ambassador and example for the collective, more so than her male counterpart.
Perfectionism actually impedes creativity and innovation, yet paradoxically, seems to thrive in today's workplace, especially in entrepreneurship. For some reason this behavioral trait is often perceived as a figurative olympic medal.
The real question is whether problem solving is a skill you have to be born with, or is there any hope for the rest of us to become successful entrepreneurs. After some review of available resources, I'm convinced that problem solving is a learnable trait, rather than just a birthright.
The truth is that we all need technology. We need it to launch the "third industrial revolution," especially in this day and age of digital learning and self-education about digital citizenship. But we need to balance our humanity with that technology even more.