Capitalism is changing. It is evolving. And big companies are going to start to realize that when the cause is the brand, the consumer cannot get enough. That means two things: 1. More profits and 2. more good.
Google took a big step toward becoming a social branding channel by launching Google Plus Pages for Business this week. Will they succeed in attracting brands to set up their own identities and getting consumers to engage?
If I could give an award for the most bewildering headline in recent months, it would be the WSJ story about Pepsi and the shrinking cola market. Let me get this straight. PepsiCo is criticized for focusing on healthy foods?
The fantasy that President Obama would celebrate his Bin Laden triumph by enjoying a cigarette reminds us that an American president would sooner sneak a few puffs in some dark corner of the White House than publicly partake in such a "sinful" pleasure.
Instead of cutting needed programs, our leaders should take a close look at our unbalanced tax code and close the outrageous loopholes that allow the wealthiest individuals and corporations to skip out on paying their share.