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Peter Naylor

(VIDEO) VOD And Dynamic Ad Insertion Could Replace Lost Impressions: Hulu's Naylor

Andy Plesser | Posted 07.05.2016 | Entertainment
Andy Plesser

LAS VEGAS - Pity the lowly digital video recorder. If media companies like Hulu had their druthers, it would go the way of the hula hoop (sorry Wham-O...

(VIDEO) Hulu Favors Consumer Choice Over Commercial Overload

Andy Plesser | Posted 06.07.2016 | Media
Andy Plesser

In Hulu's worldview, viewers don't necessarily universally dislike advertising. You just have to be smart with your commercial load, give them a value...

(VIDEO) Hulu Grabs Spolight with Ad-Supported Web Originals

Andy Plesser | Posted 12.23.2015 | Media
Andy Plesser

Hulu nabbed its first Golden Globe nomination this month, in yet another sign of both growth and burgeoning acceptance of the online service as a prog...

(VIDEO) Hulu's Naylor: Majority of Views Now in the Living Room

Andy Plesser | Posted 04.05.2015 | Media
Andy Plesser

FOR LAUDERDALE -  Hulu, the popular entertainment video portal,  is seeing a majority of its views coming via devices that connect to the television...

Digital Full Episodes A Draw in Upfront, NBCU's Naylor Says

Andy Plesser | Posted 10.13.2013 | Media
Andy Plesser

The biggest draw in digital video during the upfronts was for content in full-episode players, says Peter Naylor, EVP Digital Media Sales at NBC Univ...