Breast cancer is not a pink ribbon. Nor is it pink. For Barbie maybe it was more red, white and blue, the color of the flag that will cover her coffin and be given to her son after she is buried at Arlington National Cemetery.
Overly simplified messages about early detection too often ends up blaming women for their cancers or gives them false assurances that the treatment they are enduring is ultimately all for the best. Medical advice on a complex issue.
You should think before you pink, as you might before giving to any solicitor of charitable funds. But let's not argue about the color and the ribbon which was, 20 years ago, an emblem of openness about a disease that women were afraid to mention out loud.
It's wrong to trivialize women. It's wrong to trivialize a deadly disease. And I have to ask would this be acceptable if we were dealing with male body parts or a man's disease? Where is the feminism in breast cancer awareness?
What's wrong with the pink ribbon anyway? I've been asked this question more than a few times. It seems like a fair question, so I thought I'd share some thoughts about why the pink ribbon has lost its appeal to many, including me.
With Breast Cancer Awareness Month upon us, it's only natural to honor Evelyn Lauder, the daughter-in-law of cosmetics guru, Estée Lauder, and the genius behind the ubiquitous and symbolic pink ribbon, which she co-developed in 1992.