What seemed to be the overarching theme at the TechCrunch Disrupt conference in New York this month? Some ideas are ready to go to market and some are still inspirations on the back of a napkin. But seeing early stage firms with only $350,000 to $550,000 in funding is pretty cool.
By constantly editing (instant "untag," anyone?) and embellishing, we only permit this idealized version of ourselves to rise to the surface, be seen and accepted. What we actually end up feeding is our fear that we aren't good enough exactly as we are.
Marketing has never been about magic; neither is social media. Just because you start a blog, that doesn't mean that anyone knows or cares about it. You can tweet all day long, but if no one knows you are tweeting, what good does it do?
Anthony Tilghman, a Washington, D.C., photographer who has become a regular on the red carpet at the Grammys and Academy Award ceremonies. We asked him to finish four phrases with his own thoughts, and then give us 10 of his favorite photos.
There's a lot of talk about Pinterest and Instagram today, and for good reason. For many businesses, it's possible to develop a following on these image-based sites and drive high amounts of traffic to your site. It isn't as difficult as you may think, either.
While I recognize the necessity of limiting would-be Leo Tolstoys from trying to turn their Pinterest profiles into War and Peace, it can be very annoying to craft the perfect tweet only to discover it's six characters over the limit.
Today's digital consumer is expecting their favorite retailers and brands to know how to operate in the social and mobile environment. They're not just looking for the best shopper experience possible -- they are demanding it.
I've been observing that while social media is rapidly expanding, there are those who embrace the new and others that are overwhelmed by it. Who knew social media would divide people?
The real question is: with bigger smartphones and smaller tablets, what's to become of content and how do you reinvent it? That and countless other q...
In the past, digital storytelling was pretty simple. You created an engaging story, selected the right platform and shared it with your audience. Today, it's not that easy.
Since it introduced Pinterest for Business just last November, the three-year-old pinboard photosharing website has been on fire. And if you haven't yet heard the company's new set of tools and terms designed to help brands use the site, you'd better catch up fast.
Successful storytelling in today's complicated digital landscape is a marketer's biggest challenge and opportunity. I had the opportunity to interview Nick Moore, EVP Chief Creative Officer of Wunderman New York, who shared with me the importance of digital storytelling.
It is clear that in 2013, the emergence of smart glasses is having a dramatic impact on the digital storytelling experience. I had the unique opportunity to interview Brian Ballard, the CEO of APX-Labs, who is focused on building software that brings smart glasses to life.
I know we all hate when our most frequently used sites change their looks on us! But, before you go getting your craft supply box all in a bunch, I'll give it to you short and sweet. It's not that different.
Former PR and marketing executive Shara Koplowitz has traded plane rides with George Clooney and Vanity Fair Oscar parties to organize peoples homes ...
In an age that is being shaped in so many ways by the creation and evolution of new forms of social media, I have been struck by the infrequency of serious discussion about what we have gained and what we have lost or are in imminent danger of losing.