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Placebos

STUDY: Placebos Work As Well As Most Medicines To Prevent Kids' Migraines

Reuters | Posted 03.31.2013 | Parents

Jan 29 (Reuters) - A drug-free placebo pill prevents migraines in children and teens just as well as most headache medicines, according to a U.S. st...

Can a Spoonful of Sugar Really Help the Medicine Go Down?

Glenn D. Braunstein, M.D. | Posted 11.10.2012 | Los Angeles
Glenn D. Braunstein, M.D.

In medicine, especially when it comes to therapies and evaluating what works and what doesn't, it's crucial even in the 21st century to be wary of what once was dubbed the placebo effect, or as it more properly should be labeled, the placebo response.

Fake It Till You Make It: Placebos Are Getting More Effective

wired.com | STEVE SILBERMAN | Posted 11.17.2011 | Healthy Living

Merck was in trouble. In 2002, the pharmaceutical giant was falling behind its rivals in sales. Even worse, patents on five blockbuster drugs were abo...