iOS app Android app

Polling Methodology

Asian Pacific Americans Count. So Start Counting Us Already.

Christopher Kang | Posted 12.17.2015 | Politics
Christopher Kang

CNN recently released the results of a CNN/Kaiser Family Foundation poll asking "How big of a problem is racism in our society today?" It is probably ...

Natalie Jackson

2014 Was The Year Robopolls Got Lucky | Natalie Jackson | Posted 02.19.2015 | Politics

Last year automated phone polls, sometimes called "robopolls," got closer on average to the actual election results than most other surveys. Yet such ...

Mark Blumenthal

The 'Margin Of Error' Is More Controversial Than You Think | Mark Blumenthal | Posted 02.03.2015 | Politics

If you read polls in the news, you're probably familiar with the term "margin of error." What you may not know is that pollsters disagree fiercely abo...

Why Democrats Lost Big in the 2014 Midterm Elections

Timothy J. Barnett | Posted 01.10.2015 | Politics
Timothy J. Barnett

Elections are moving targets. Nonetheless, absent dramatic irregularities in the election context, polls focused on high visibility races are usually robust predictive tools. Obviously, this was not the case in this year's midterm elections.

Rachel Lienesch

How Much Can We Trust The Polls? A Look At The Industry's Transparency Problem | Rachel Lienesch | Posted 06.10.2015 | Politics

The T-shirt said it all. "The weighting is the hardest part." The pun seen all around the 2014 conference of the American Association for Public O...

Mark Blumenthal

How The 'Orman Factor' Muddles The Senate Forecast, And How We've Dealt With That | Mark Blumenthal | Posted 09.06.2014 | Politics

WASHINGTON -- The recent upheaval in the Kansas Senate race has thrown a small wrench into political observers' efforts to forecast which party will t...

Mark Blumenthal

HuffPost's New Senate Forecast Predicts A Nail-Biter | Mark Blumenthal | Posted 09.02.2014 | Politics

WASHINGTON -- The race for control of the U.S. Senate remains very much in doubt, coming down to a coin flip based on current voter preferences as mea...

Mark Blumenthal

HuffPost Pollster Refines Senate Poll Tracking Model Before 2014 Elections | Mark Blumenthal | Posted 08.29.2014 | Politics

WASHINGTON -- With just over nine weeks remaining before Election Day 2014, the contest for control of the U.S. Senate likely hinges on the outcome of...

Natalie Jackson

Why Can't Pre-Election Polls Just Get It Right? | Natalie Jackson | Posted 07.02.2014 | Politics

As we move through primary season this summer, we've seen some shocking and unexpected outcomes. Why didn't we know that House Majority Leader Eric Ca...

To Poll or Not to Poll: The Pollster's Dilemma

Nick Gourevitch | Posted 01.23.2014 | Politics
Nick Gourevitch

Outside of peak election season, internal campaign polls are used to inform long-term strategic decisions. But deciding when it is "normal" to poll is often a delicate balancing act.

Andrei Scheinkman

Announcing the HuffPost Pollster API | Andrei Scheinkman | Posted 07.05.2012 | Politics

As the presidential race heats up, Americans are increasingly turning to political polls to try to understand the current opinions of the electorate. ...

Pollster's Mark Blumenthal Challenges Nate Silver's Method At FiveThirtyEight | Mark Blumenthal | Posted 05.25.2011 | Politics

For better or worse, FiveThirtyEight's prominence makes these ratings central to our conversation about how to interpret and aggregate polls, and I ha...

What Do Americans Really Believe?

Carl Pope | Posted 05.25.2011 | Green
Carl Pope

Americans think climate and energy are long-term, global problems of great seriousness -- but not the biggest challenge facing America today.

Method's Shiny Suds Video: Getting Behind The Household Product Labeling Act (VIDEO)

Huffington Post | Posted 05.25.2011 | Green

With the tag line "when did clean become so dirty?," Method cleaning products -- known for their environmentally-friendly ingredients -- has launched ...

Can I Trust This Poll? Part II

Mark Blumenthal | Posted 05.25.2011 | Politics
Mark Blumenthal

There's a clash between traditional and new polling methods. Here, I review the philosophies at work behind efforts to evaluate polls and offer a few suggestions about what we can do to assess whether poll samples are truly representative.

Forces in Obama Landslide

Ricardo Rossello | Posted 05.25.2011 | Politics
Ricardo Rossello

Ever since Obama's historic election as the first African-American President, the pundits have been trying to demystify the voter attitudes and behavior that led to this unprecedented outcome.

The World Holds its Breath -- WE KNOW THE RESULTS

Linda Bergthold | Posted 05.25.2011 | Politics
Linda Bergthold

Obama has a lead that can overcome the Bradley effect or snow, sleet or rain, or the pundits constant need to keep this thing alive by mentioning obscure polls that show McCain getting closer.

Seth Colter Walls

McCain's Favorite Poll Of The Day, And Why It's Wrong | Seth Colter Walls | Posted 05.25.2011 | Politics

Fox News released a poll on Thursday showing a mere 3-point lead for Barack Obama, and McCain officials have apparently pushed the results around to s...

Max Follmer

California Results Expose Bad Polling | Max Follmer | Posted 05.25.2011 | Politics

In the wake of Hillary Clinton's decisive victory Tuesday in the California Primary, one pre-election poll from C-SPAN/Zogby/Reuters that showed Barac...