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Predictive Analytics

What Can You Do with Data?

Shelly Palmer | Posted 03.29.2015 | Technology
Shelly Palmer

Big Data and Data Science are overused catch phrases that can mean anything anyone wants them to mean. But the hype doesn't change the facts. We are being overwhelmed with data, and I can assure you that if you don't know what to do with it, your competition will.

Preventive Analytics and Child Protection

Daniel Heimpel | Posted 12.30.2014 | Impact
Daniel Heimpel

Sheffield's first reaction was "devastation, disappointment, depression, tragedy: any and everything that could be negative." Even if she didn't fully realize it as a pregnant teen in 2004, the prospects for her baby girl were less than optimal.

Policing 'Stop and Frisk' With 'Stop and Track' Policing

Andrew Guthrie Ferguson | Posted 10.17.2014 | Crime
Andrew Guthrie Ferguson

Ferguson has resonated across the country, not because of the merits of this one particular interaction -- where the facts are still uncertain -- but because of other similar, but less deadly policing tactics in certain urban communities.

Content Performance Marketing: The Power of Measurement & Optimization

Jim Yu | Posted 10.07.2014 | Business
Jim Yu

Marketing is undergoing a massive transformation that has been fueled by content, social and mobile technologies. A little less than a year ago, I wrote about the "three pillars" for modern marketing to help marketers navigate these industry shifts.

Big Data with a Personal Touch: The Convergence of Predictive Analytics and Positive Deviance

Jay Bhatt | Posted 06.24.2014 | Technology
Jay Bhatt

Background Over the last few years, the triple aim has taken center stage. Through more effective identification of individuals at higher risk, health...

Big Data With a Personal Touch: The Convergence of Predictive Analytics and Positive Deviance

Cole Zanetti, DO | Posted 06.28.2014 | Healthy Living
Cole Zanetti, DO

Background Over the last few years, the triple aim has taken center stage in health care. Through more effective identification of individuals at high...

Why Is Innovation Management So Important to Compete?

Scott MacFarland | Posted 01.23.2014 | Business
Scott MacFarland

They must create new products and services for new markets. They must be creative, and come up with new ideas that never would have been thought of before. This is the new management paradigm. Get used to it, it's not going away anytime soon.

Improving Your Commute, One (Smarter) City At A Time

Naveen Lamba | Posted 10.20.2013 | Technology
Naveen Lamba

Whether you live in Northern Virginia like me, New York, Nairobi, or Nice, road congestion and the ensuing traffic jams aren't just inconvenient; they can impede economic growth and impact the environment. Imagine how much more productive people are when they're not stuck in their cars or on the bus several hours per day. The good news is that help is on the way.

Interview With Predictive Analytics Author Eric Siegel

Phil Simon | Posted 05.06.2013 | Books
Phil Simon

We live in an era of Big Data and predictive analytics, and Nate Silver's not the only one who's noticed this. I recently sat down with Dr. Eric Siegel to talk about new book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die.

Fighting Crime: Help From The Crunching Data

Mark Cleverley | Posted 10.18.2013 | Technology
Mark Cleverley

Crime is getting a one-two punch. This new approach is called predictive analytics and it's happening now because we're in the age of Big Data.