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Why Direct Mail Marketing Is Far From Dead

Scott Taylor | Posted 06.23.2016 | Business
Scott Taylor

Are you part of the 33% who find direct mail the most effective way to remember a product? How about the 79% of consumers who will act on direct mail immediately? Or maybe you're part of the 74% of consumers who can't wait to find out what's in their letter box? If so, then no doubt you're already well aware that direct mail is far from dead.

USA Today Publisher Gannett Offers To Buy Tribune Publishing

Reuters | Annum Masroor | Posted 04.25.2016 | Media

April 25 (Reuters) - Gannett Co Inc, publisher of USA Today, said it offered to buy Tribune Publishing Co in a deal valued at about $815 million, incl...

How Hearst is Winning the Battle for Consumer Attention

Advertising Week | Posted 03.30.2016 | Business
Advertising Week

By Darren Goldsby, Chief Digital Officer, Hearst Magazines UK My train to work every morning offers up a pretty good snapshot of what's going on in t...

Will Lebanese Papers Become Extinct?

Magda Abu-Fadil | Posted 03.17.2016 | Media
Magda Abu-Fadil

The ax is falling fast on Lebanese journalists as word of newspapers going fully online or facing shutdown spread this week amid a sea of political, f...

Leo, Oscar and Egyptian Media

Magda Abu-Fadil | Posted 03.08.2016 | Media
Magda Abu-Fadil

You must feel sorry for the Egyptian reporter on International Women's Day whose questions to Leonardo DiCaprio about his first Oscar earned her international infamy for a shoddy job of journalism.

What Do Lebanese Information/Media Ministers Do?

Magda Abu-Fadil | Posted 03.03.2016 | Media
Magda Abu-Fadil

It's an intriguing question that continues to baffle those whose countries don't have ministries controlling how information and media work, and a fair number of Lebanese who find such institutions and their heads relics from a bygone age.

Help! The Association VP Doesn't Know Electronic Media

Magda Abu-Fadil | Posted 02.05.2016 | Media
Magda Abu-Fadil

That's the Lebanese daily Al-Akhbar's headline for an article on the country's Press Syndicate that hosted this week's launch of a media ethics charte...

My Vanishing Newspaper

Jerry Lanson | Posted 01.29.2016 | Media
Jerry Lanson

After checking the driveway, the snow, and the front and rear doors in search of our newspaper, I once again called The New York Times, this time asking to talk to a supervisor.

Lebanon: Media Put Humanity in the Picture as Refugee Crisis Takes Hold

Magda Abu-Fadil | Posted 12.17.2015 | World
Magda Abu-Fadil

If there is one country where migration is a meaningful crisis story it is Lebanon, which, according to Forbes-Statista/UNHCR, has the most refugees per 1,000 inhabitants -- 257 in mid-2014.

Daily News Chief: Paper Will Continue In Print Seven Days A Week

Politico Media | Judah Robinson | Posted 11.23.2015 | Media

The Daily News has no plans to reduce the frequency of its print edition, according to a top executive at the tabloid. "The Daily News will continue t...

Drop That Kindle! 10 Reasons Print Books Are Better Than E-Books

The National Book Review | Posted 10.02.2015 | Books
The National Book Review

Paper makes reading physically pleasurable. Reading an e-book, on the other hand, feels like using an ATM. And after staring at a computer screen at work all day, how relaxing is it to curl up at home and stare at another screen?

Lebanese Journos Contest Union Election Results

Magda Abu-Fadil | Posted 09.17.2016 | Media
Magda Abu-Fadil

Reporters and editors excluded from membership are furious about results of the Lebanese Journalists Union (LJU) election so they're suing the syndicate and its president on charges of corruption, irregularities and violations of its bylaws.

CON GAMES: Print Comes Tumbling Down At Aspen Words

Michael Conniff | Posted 07.31.2016 | Denver
Michael Conniff

My takeaway from said panel: don't bother with Twitter if you can get a job at The Paris Review.

Magazines Thrive, Still Surprise

Magda Abu-Fadil | Posted 06.29.2015 | Media
Magda Abu-Fadil

Can print magazines survive, thrive and surprise, what with all the existing online, digital and mobile fare? Absolutely, say media industry experts, adding that those who have declared magazines' demise are off-track.

10 Artists, Illustrators And Designers Committed To Keeping Print Alive

The Huffington Post | Katherine Brooks | Posted 04.27.2015 | Arts

"Print isn't dead." So reads a block of text opposite the table of contents in People of Print. The beautifully adorned tome, published by Thames ...

Gutenberg Would Be Proud

Tom Falco | Posted 03.30.2015 | Books
Tom Falco

There's something interesting happening and it's almost like we're going back in time. According to many sources, I've read that Kindle and iPad sales are down.

Pulitzer Prize Expands Eligibility To Include Online, Print Magazines

The Huffington Post | Jackson Connor | Posted 12.08.2014 | Media

The Pulitzer Prize has broadened eligibility in feature writing and investigative reporting to include online and print magazines, the Pulitzer Prize ...

Plaid-itude: Sporting Tartan Never Felt So Good

ZOOM interiors | Posted 01.11.2015 | HuffPost Home
ZOOM interiors

Poor ole' plaid gets a bad wrap, i.e. slutty schoolgirls, your grandmother's ridiculously overdone curtains, and who could forget, the Burberry-wearing prepsters. But, it's making a serious come back -- more urban cool and less Hot Topic-y.

Karen Clark on the ImageBlog

Karen Clark | Posted 10.15.2014 | Arts
Read More: Print, Arts News
Karen Clark

The Dam, 2013, photomontage, 18 x 12 inches, archival inkjet print. The spark for this piece came from a billboard of Bashar al-Assad and a 19th cent...

Life of an Illustrator Living in a Barn in the Woods

Global Yodel | Posted 11.25.2014 | Arts
Global Yodel

Global Yodel caught up with illustrator Andrew Groves who lives in a barn in the woods in Wiston, UK. Here he creates images and makes objects for clients and personal projects.

Bits on the Beach

Naomi S. Baron | Posted 09.16.2014 | Books
Naomi S. Baron

Hours of my day as a professor and writer are spent reading onscreen. But when I know I'll want to reflect on what I have read, to read it again, and to have it stare back at me when I'm working in my study, I read in print.

Robo-Journo = Pulitzer?

Magda Abu-Fadil | Posted 08.29.2014 | Media
Magda Abu-Fadil

ven if that audience isn't willing to pay directly for content, membership packages allow newspapers to offer something different, an emotional connection with their core readers complemented by special deals and opportunities. Expect memberships to become a more common feature.

So You Want to Start An English-Language News Site?

Magda Abu-Fadil | Posted 08.25.2014 | Media
Magda Abu-Fadil

Friends and acquaintances across the Middle East/North Africa region often ask for advice on matters related to journalism, media in general, ethics, and how to prepare young people for this very exciting and ever-changing field.

JET Shuts Down Print Magazine

The Huffington Post | Jessica Dickerson | Posted 05.08.2014 | Black Voices

After 63 years, Johnson Publishing Company will no longer be printing JET magazine. The newsweekly is officially transitioning over to digital at t...

'Nichification' and More Alter Mostly Mobile Classifieds

Magda Abu-Fadil | Posted 04.03.2014 | Media
Magda Abu-Fadil

Here's a new one: 'nichification' in classified advertisements. As if they weren't already categorized into assorted and sundry. Except now they're more than the print variety to which so many of us have grown accustomed.