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Promoted Tweets

DISRUPT: Customer Pays Twitter to Complain About British Airways

Beverly Macy | Posted 09.03.2013 | Business
Beverly Macy

Total disruption is unfolding in real-time around lost luggage and an angry customer. But this time there's a new twist. The customer PAID Twitter for...

Ethan Klapper

Eric Cantor Promoted Tweet Appears Alongside ... Elizabeth Warren? | Ethan Klapper | Posted 12.04.2012 | Politics

If you were to search for Sen.-elect Elizabeth Warren (D-Mass.) on Twitter Tuesday, you would have seen a tweet for someone who doesn't agree much wit...

Twitter Promoted Trends: Taking Political Advertising to the Next Level

Ericka Andersen | Posted 11.27.2012 | Technology
Ericka Andersen

What costs over $100,000 and lives for only a day? It must be something pretty valuable for that kind of cash -- something political investors would consider essential in driving their message.

Twitter Unveils Most Retweeted Tweet Of 2011

The Huffington Post | Timothy Stenovec | Posted 12.17.2011 | Technology

Twitter's year-in-review series has brought us 2011's hottest stories, top hashtags, most tweets per second and more. Now, the microblogging site has ...

More Puts Even More Ads Into Your Timeline: What You Need To Know

The Huffington Post | Catharine Smith | Posted 11.13.2011 | Technology

As promised, Twitter has begun testing the addition of more ads in users' timelines. These ads will appear in the form of Promoted Tweets, (aka pa...

Twitter Starts Posting Ads In Users' Streams

The Huffington Post | Bianca Bosker | Posted 05.25.2011 | Technology

UPDATE: Thanks to a screenshot from Center Networks, you can see what Twitter's in-stream ads will look like (at least on HootSuite). CenterNetworks s...

Twitter Offers Peek at Plans to Monetize Advertising

Eric Shutt | Posted 05.25.2011 | Technology
Eric Shutt

Twitter insists that the day is just around the corner that companies will want to spend millions in advertising on the site, but Twitter's commitment is still prioritizing users over a desire to quickly generate cash revenue.

What Twitter's 'Promoted Tweets' Sell For

WSJ | Posted 05.25.2011 | Technology

Some marketers say that early results are promising but that advertising on Twitter remains an experiment. Other marketers, including PepsiCo Inc.'s b...

How Big Is the Realtime Advertising Market?

Kimbal Musk | Posted 05.25.2011 | Denver
Kimbal Musk

Realtime is a new category of advertising, built on the realtime sharing revolution that's taken over our lives, from the early days of MySpace and Flickr, to Facebook and Twitter today.

Twitter's Promoted Tweets: Reactions To Twitter's Advertising Plan (PICTURES)

Huffington Post | Bianca Bosker | Posted 05.25.2011 | Technology

At long last, Twitter has unveiled its money-making strategy. The site plans to introduce advertising for the first time ever in the form of 'Promo...

Monetizing the Realtime Web: Lessons for Twitter

Kimbal Musk | Posted 05.25.2011 | Denver
Kimbal Musk

The world is watching as Twitter announces its version of how users will interact with ads in realtime. We thought this would be a good time to share some of the insights OneRiot has learned.

Promoted Tweets: Twitter Ad Program To Draw Money From Corporate Advertising

Huffington Post | Bianca Bosker | Posted 05.25.2011 | Technology

One of the biggest questions confronting Twitter has been: how will the site make money? Finally, it seems Twitter has answers. The site plans to u...