Shopping for insurance online or in person is tricky and I don't want to make this sound like a cake walk, it is not. You need to asks lots of open ended questions when speaking directly with providers and aggregating information pulled from any/all insurance comparison sites. #presson
The financial services industry has embraced technology aggressively to drive customer reach, incremental revenue and branding, the more traditional insurance industry is still behind, but closing fast.
Mobile is taking an increasing bite out of our lives - there is no longer any place safe zone from someone next to you texting, gaming, surfing or worse, yapping incessantly about God knows what. I think the next horizon or maybe distraction for many will be gambling on smartphones.
Ideas are cheap but tactical execution is not. We all live work in a fiercely competitive world and every idea, concept, or business model has to be carefully shepherded from that first drawing on a napkin to refined product marketing.
San Francisco's cultural legacy of identifying a need and then fulfilling it with a service is anchored by another Yahoo like web site, with a listing of San Francisco Cannabis Clubs. And, if you don't think there is a local or national market, check out their advertising rates.
Travel insurance exists to protect you from the slings and arrows of modern travel: lost or stolen luggage, medical issues on the road, unforeseen mishaps of just about any kind -- it can take the sting out of potentially serious issues that can ruin a trip or your financial position.
Today, savvy brands embrace online reputation management or risk losing revenue and brand cachet. Many marketing execs and small business owners don't grasp how important online reputation management is to their business.
When I moved to a new city, networking helped me meet new friends. Today, networking and relationship building is more important for me than ever, whether I'm trying to find new client leads or place stories in the media for my clients.
Big enterprise level companies discovered the "cloud" five to seven years ago for lowering costs, reducing head count and enabling virtual teams to work together more cohesively in and outside the company.
All start-ups and brands in need have the same marketing challenge. Cost-effectively finding, keeping and motivating customers to support your business, in a world where distraction rules and attention spans are just seconds.
Every business struggles with naming their company and for good reason. For most of you, it's a process that's unfamiliar, necessitating skills that are at times one off, with not a lot of clear guidelines for finding your way home.