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Reputation

Gary Kelly Defies Gravity at Southwest Airlines: Meet a CEO with a stellar personal brand

Stacey Cohen | Posted 01.10.2017 | Business
Stacey Cohen

Whether you're CEO of a mega-brand or owner of a doggy daycare start-up, investing in your personal brand is always a sound investment in your company...

Have you HUGGED your professional brand lately? 10 Must-Do's!

Carla Deter | Posted 12.19.2016 | Technology
Carla Deter

The new year is almost here and with it, a chance to have the best of your career. Whether you're self-employed or work for a small or large company, ...

Outdoor Voices: CEO Tyler Haney Makes Noise in the Activewear Industry

Stacey Cohen | Posted 11.22.2016 | Business
Stacey Cohen

The Forbes Under 30 Summit recently brought an all-star lineup to Boston, from entrepreneurs and business icons to celebrities and musicians. Among th...

Branding is More Than Just a Logo and a Website

Sophie Andrews | Posted 10.06.2016 | Business
Sophie Andrews

When your prospective customers and clients hear your name, and the name of your products and services, what image and thoughts come to their minds? Are you making a good impression, and is it the impression that you want?

Why Every Personal Brand Deserves an Early Start: One Florida high school's forward-thinking course is jumpstarting students' professional lives

Stacey Cohen | Posted 08.03.2016 | Education
Stacey Cohen

Most of us couldn't have predicted that one day, so much of our lives would be public. Young adults growing up in the early days of social media hadn't yet learned that posting online is like carving in stone -- that photo of you and friends celebrating spring break is mighty hard to erase.

5 PR Tips For Entrepreneurs

Catriona Pollard | Posted 06.22.2016 | Business
Catriona Pollard

Every entrepreneur will tell you that it takes hard work and persistence to be successful. In addition to loving what you do, continually learning fro...

Reputation Control Equals Cyber Security

Alan W. Silberberg | Posted 06.22.2016 | Technology
Alan W. Silberberg

The Internet can be an upside down, sideways kind of place when your own Reputation is at stake. Topsy-turvy doesn't even begin to cut it when your pe...

Video Marketing and Brand Reputation. The Wishmaker Meets Web Manager Mauro Perrella

Simonetta Lein | Posted 06.09.2016 | Media
Simonetta Lein

I am very honored to have the web marketing guru Mauro Perrella back here with me. He's an international web manager with long-standing, extensive exp...

'My Husband Told Me He Was Going To The Store And He Simply Never Returned'

Eden Strong | Posted 06.13.2016 | Divorce
Eden Strong

It's really hard to feel alive when your heart has been ripped out of your chest and you become suffocated out by all the people who are trying to cram themselves into your life.

Has Donald Trump Become the Poster Child for Entertainment Public Relations?

Dick Guttman | Posted 05.19.2016 | Media
Dick Guttman

Has Donald Trump become the poster child for entertainment public relations? To the denigration of real PR pros, yes. None us escaped awareness of t...

How to Spot A Liar With One Word

Doug A. Sandler | Posted 04.26.2016 | Business
Doug A. Sandler

I guess my mom says it more eloquently. "He isn't lying, he handles the truth recklessly." Statistically, we are exposed to over five thousand marketing messages a day. How do we know who to trust?

6 Important Qualities All Great Leaders Should Have

Harmel S. Rayat | Posted 04.21.2016 | Business
Harmel S. Rayat

There are no shortcuts to anything in life. And if you think there are, you're in for some very tough life-lessons. Life isn't about possessions or money. It's about people. It's about working hard because nothing worth having will be handed to you.

Social Proof for Job Search Success: Linked(In) to Your Resume

Susan P. Joyce | Posted 04.17.2016 | Business
Susan P. Joyce

Creating social proof doesn't require spending 10 hours a day dumping content and comments on every social network available. Spend time carefully creating solid content on LinkedIn and the other social networks appropriate for you and your career.

The Reputational Cyber Security of the #Panamapapers

Alan W. Silberberg | Posted 04.06.2016 | Business
Alan W. Silberberg

The Panama Papers as released this past week are a really huge data dump, in fact one much larger in scale than that of Wikileaks, and the largest to ...

5 Ways to Ruin Your Reputation in Business

Lisa Larter | Posted 03.30.2016 | Business
Lisa Larter

There are five ways to ruin your reputation in business that you need to avoid. These mistakes are reputation killers, destroying your credibility and taking away people's desire to do business with you.

How Office Drama Can Kill Your Career

Diane Passage | Posted 03.30.2016 | Healthy Living
Diane Passage

Get judged for your work performance and motivated attitude instead of negative activity. Be a leader and standout for your positivity, participation as a team player and encouraging good office morale.

Communicating: You Have the Right to Remain Silent

Jeffrey Sharlach | Posted 03.28.2016 | Business
Jeffrey Sharlach

Sticks and stones may indeed break your bones but was it ever really true that "words will never hurt you?"

Defamation of Character: The Road to Emotional Meltdown

Nicholas Carroll | Posted 03.22.2016 | Impact
Nicholas Carroll

For two years after the publication of Fighting Slander, I thought that my readers were unhinged. I received deranged emails that looked like ransom l...

The Olympics May Be Bad for Your Civic Health

Brad Hecht | Posted 03.17.2016 | Sports
Brad Hecht

Whenever the bidding process to serve as a host for the Olympics begins, cities around the globe are quick to throw their hats into the ring, eager to take advantage of the acclaim and status that comes with hosting the quadrennial games.

Why You Don't Need A Personal Brand

Joanne Tombrakos | Posted 02.22.2017 | Business
Joanne Tombrakos

You don't need a personal brand. Yes, I did just write that. Me, who among other talents and skills, include personal branding expert in their port...

Give Without Giving In

Maria Ploumaki | Posted 02.19.2017 | Business
Maria Ploumaki

Last week I attended an event of the Oxford and Cambridge Club of Zurich where Guy Spier, head of the Aquamarine Fund, gave a talk at Bloomberg. Guy ...

After Scalia: A More Collegial Court?

Tom Ginsburg | Posted 02.15.2017 | Politics
Tom Ginsburg

Without a doubt, the passing of Justice Scalia means that we will have a Supreme Court that is less entertaining. A more boring court, however, might not be such a bad thing for American law.

When it Comes to Reputation, Judgment Trumps Algorithms

Chris Komisarjevsky | Posted 12.29.2016 | Impact
Chris Komisarjevsky

Reputation defies a formulaic approach. Protecting, rebuilding or mitigating risk to reputation -- whether a proactive initiative or one following a crisis -- does not come in a neat, data-driven box, with a clear-cut solution, mapped out for all to see.

10 U.S Cities So Stunning, You'll Feel Like You're In Another Country

trivago | Posted 12.03.2016 | Travel
trivago

Reviews give us the best restaurant recommendations, lead us to the best buys -- even the best neighborhoods to live -- and when you're checking into a hotel, they're also the best way to make sure you're getting exactly what you want to book.

Press Agents of the World, Arise... An Excerpt From 'Starflacker: Inside the Golden Age of Hollywood'

Dick Guttman | Posted 11.12.2016 | Entertainment
Dick Guttman

Once upon a time a film that dare not speak its name ("The Sweet Smell of Success") cast an evil spell upon all press agents, decreeing that they should dwell and devise forever under a cloud of skepticism about the ethics of their craft.