Successful realtors understand the power of personal branding. Whether you're a real estate broker, agent, Fortune 500 CEO or boutique agency owner, it's more important than ever to present a compelling and consistent message that resonates with your target audience.
With landmarks being redeveloped for new use, such as the partial conversion of the Verizon Building at 140 West Street, and industrial neighborhoods repositioning themselves as fashion and "foodie" destinations, the landscape of the city is noticeably changing.
Each year, it seems the housing market takes on a different tone. Sometimes it's going to be a sellers' market with inflated prices and bidding wars, and sometimes a buyers' market with tons of choices and low prices.
Where can the middle class afford to buy a home today? Affordability has worsened in the past year, as home prices have climbed faster than incomes and mortgage rates have risen. But compared with the longer-term past, homeownership still looks relatively affordable:
I am a big proponent of paying down that ugly mortgage beast as soon as is practical. But, before you go cutting a check to the bank, there is a pecking order of financial priorities you need to address before you consider tackling your mortgage.
Technology increases knowledge, efficiency and savings, but it cannot replace the human touch -- which is why it's important for the real estate professional to blend their skills with technology to maximize the interest of all home buyers and sellers.
The New York residential real estate market was on a tear throughout 2012, with an incredible crescendo during the summer. Then the storm hit, and overnight, the market quieted. So where did this force of nature leave the New York market?
Plans to rebuild or expand Louis Armstrong New Orleans International Airport, unveiled in mid-August by Mayor Mitch Landrieu, could mean more noise for the City of Kenner--where officials have long been attuned to the sound issue.