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Ecommerce Technology Trends That Will Take Center Stage This Year

Michael Lazar | Posted 02.09.2017 | Technology
Michael Lazar

With 2016 over and done with, the gears are turning. Q1 of 2017 is well underway, and with it does come the next ecommerce technology trends. Last yea...

Why the SaaS Market is Now Anyone's Game

Quora | Posted 01.30.2017 | Business

How has the SaaS business changed in the last ten years? originally appeared on Quora: the place to gain and share knowledge, empowering people to lea...

Trailblazing Women: Rachel Delacour, General Manager and Co-Founder of BIME Analytics at Zendesk

Anne Ravanona | Posted 12.05.2016 | Business
Anne Ravanona

This interview is part of a series on Trailblazing Women role models (Entrepreneurs and Leaders) from around the world and first appeared on Global In...

What's an Airbnb Host's Worst Nightmare?

Christine Crandell | Posted 11.17.2016 | Technology
Christine Crandell

A bad review. Here is a story that outlines some common mishaps that can occur when communication breaks down between a host and a guest, and a simpl...

5 Common Mistakes Salespeople Make When Prospecting SaaS Customers

Danny Wong | Posted 09.14.2016 | Business
Danny Wong

Selling software-as-a-service can be a challenge for many salespeople. If you're not prospecting well enough, however, it can be almost impossible. Here are five common mistakes salespeople must avoid when selling SaaS solutions.

5 Product Roadmap Templates That Deliver Results

Brian de Haaff | Posted 08.25.2016 | Technology
Brian de Haaff

Knowing you need a plan is one thing. But a smart product plan does not develop overnight. A roadmap to success takes planning and a true understanding of your company's vision -- the "true north" for where you are headed.

Procurement Software: Cloud-based Vs. On-Premises -- Which One is Right for Your Business?

Zak Mustapha | Posted 08.19.2016 | Business
Zak Mustapha

Increasingly, technology is sold as a "solution" into every business function, including procurement. The range of technology options available, coupled with powerful sales and marketing messages, can often overwhelm decision makers. The C-suite and procurement leaders face a common dilemma when choosing procurement software: should the new software system be an "on-premises" application or a cloud solution?

When You Need Marketing Data, Check Out These Sources

Nadya Khoja | Posted 08.15.2016 | Business
Nadya Khoja

So you're in need of marketing data. Great! Whether you're using this data for your own marketing research, or whether you're using it to inspire new content, it's important to make sure you're getting your information from credible sources.

How to Frame Churn Rate in a More Productive Way

Quora | Posted 08.04.2016 | Business

What are some tricks software companies can use to manipulate churn metrics? originally appeared on Quora - the knowledge sharing network where compel...

How To: Migrate From Magento 1.X to 2.0 Seamlessly

Kali Kasprzyk | Posted 07.22.2016 | Business
Kali Kasprzyk

Magento 2 has generated a lot of buzz in the eCommerce world. It is not just a product update, rather a comprehensive rewrite of code. The code base of Magento 2 is very modular and has been updated to use current technologies, building on Magento's open source heritage.

The Biggest Opportunity Most Startups Miss

Brian de Haaff | Posted 07.21.2016 | Technology
Brian de Haaff

The tide is turning for some startups. I have seen the worried faces in Silicon Valley -- and they are not without reason. Funds that were easy to snag in the past are now harder to secure.

Interview: Why Cloud for E-Commerce?

Kali Kasprzyk | Posted 07.11.2016 | Business
Kali Kasprzyk

With more organizations than ever considering moving their eCommerce platforms to the cloud in 2016, I thought it was the perfect time to chat with so...

Modern Digital Strategies for Customer Experience Success

Kali Kasprzyk | Posted 06.23.2016 | Business
Kali Kasprzyk

In this "Age of the Customer," where mobile devices keep getting faster, smarter and more ubiquitous, the retailer needs to be innovative. With the power of digital commerce not just on their laptops or desktops but literally in the palm of their hands, consumer expectations have risen through the roof.

Improve an Internet Retailer 500's Technology and User Experience? Let's Do This.

Kali Kasprzyk | Posted 06.21.2016 | Business
Kali Kasprzyk

Unfortunately, like many companies, they are starting to feel the effects of an aging eCommerce platform. As they grow, technical challenges are starting to impede innovation and time-to-market needs.

How Product Managers Quickly Define Customer Personas

Brian de Haaff | Posted 06.17.2016 | Business
Brian de Haaff

Customer personas are fictional characters that product managers create to represent the different, common users of a specific product. They exist to help product managers communicate research about their ideal groups of users -- and give human faces to these groups.

Everything You Need to Know About Starting an SaaS Company

Quora | Posted 05.31.2016 | Business

What does Jason M. Lemkin want everyone to know when starting a SaaS company? originally appeared on Quora - the knowledge sharing network where compe...

3 Tips for Grooming Your Product Backlog Effectively

Brian de Haaff | Posted 05.05.2016 | Technology
Brian de Haaff

A product backlog is a prioritized inventory of features, defects, or technical work that has yet to be worked on. It should be work that is considered valuable from the product owner's perspective.

22 Cool Things You Can Do With Google Drive

Charles Edge | Posted 05.05.2016 | Technology
Charles Edge

Google drive, launched on 24th April 2012, kickstarted a new era of synchronization and storage. By allowing users to store files in the cloud and sha...

How EmergenSee's New SaaS Solution Integrates Directly Into Your Business

Phil Reitnour | Posted 04.20.2017 | Technology
Phil Reitnour

Some of the most popular services on the web are based around bringing people together in the real world, whether it's car sharing, buying a product f...

Hi Katharine, Sangram Here...

Katharine Mobley | Posted 04.19.2017 | Technology
Katharine Mobley

Last week I had time scheduled with Sangram Vajre co-founder and CMO of Terminus, for numerous reasons, the most important being that we are kindred s...

Leveraging New Technology for the Content Marketing Challenges and Opportunities of 2016 and Beyond

Brian Hughes | Posted 04.06.2017 | Technology
Brian Hughes

Image source: PhotoDune There is no doubt that content marketing continues its incredible growth as a strategy that is set to deliver the type of res...

12 Principles of Agile Software Development

Brian de Haaff | Posted 03.23.2017 | Technology
Brian de Haaff

Agile software development (Agile) is a collection of software development methodologies that promote adaptive planning, evolutionary development and ...

Going Against the Flow: James Kenigsberg, CTO of 2U

Charu Sharma | Posted 03.07.2017 | Technology
Charu Sharma

James Kenigsberg is the CTO and Member of founding team at 2U. At 2U, Kenigsberg has translated his passion for technology into creating award-winning...

7 Tools Every Product Management Team Needs

Brian de Haaff | Posted 02.24.2017 | Technology
Brian de Haaff

Product managers have mostly been ignored by software vendors. Historically, there were very few purpose-built tools available for them to set strateg...

The Value of "The Cloud"

Kelly Marie Fairchild | Posted 02.05.2017 | Business
Kelly Marie Fairchild

Gone are the days of hand written notes and manually entered data into excel spreadsheets, which are then emailed through a chain of several people. W...